Issue 07 · The Craft Edition
Est. 2014
Slow down. Make it last.
We are an independent design practice for founders who would rather build one remarkable thing than five forgettable ones.
Since 2014
140 launches
We are an independent design practice for founders who would rather build one remarkable thing than five forgettable ones.
Since 2014
140 launches
A frank retrospective on process, tooling and ego.
Dana Lowe · 8 min read
A short, opinionated list for people who care about reading.
Sofia Lindqvist · 5 min read
Twenty minutes, five questions, better conversion.
Tom Nguyen · 6 min read
The Journal
Two lanes, opposite directions, paused the instant anyone hits the button.
"Two weeks from kickoff to a site our sales team actually links to." - Dana W.
"The blocks look like an agency built them. Nobody believes it was us." - Marcus L.
"Our audit went from 200 issues to 6. That paid for the year." - Priya R.
"Two weeks from kickoff to a site our sales team actually links to." - Dana W.
"The blocks look like an agency built them. Nobody believes it was us." - Marcus L.
"Our audit went from 200 issues to 6. That paid for the year." - Priya R.
"+31% completed orders after the checkout rebuild." - Sofia A.
"Support answered with a working example in the same thread." - Tom B.
"We finally stopped maintaining two design languages." - Amara O.
"+31% completed orders after the checkout rebuild." - Sofia A.
"Support answered with a working example in the same thread." - Tom B.
"We finally stopped maintaining two design languages." - Amara O.
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